Publicity

In my e-Comm class, we have begun to undertake the large project of creating a short film. The first step in this process was to apply and get hired into our divisions of the crew for filming. My job is Publicity Designer, essentially the head of all things Publicized for the film. I have had experience in this field going into the project, thanks to my Summer internships with an advertising agency, but I still found it essential to educate myself further. I went to the website NoFilmSchool.com and searched Publicity. Unfortunately, not a large selection of articles contained valuable content for publicists, so I went with an article with the closest amount of relevance.

http://nofilmschool.com/2013/09/public-broadcasting-censorship-ifp-film-week

this article talks about the common mistake of relying on Social Media to gain Endorsement and funding. The importance of face-to-face contact should never be lost. Despite the constant changing in our increasingly technological world, Personal contact is still favored to Donors and other investment. We cannot solely rely on the internet to do our job for us; it is a tool to assist us and nothing more.